Audiences

Residential Construction

The Hanley Wood Residential Construction Group serves the $372 billion single and multifamily home building and management sector.  Our core audiences within this sector include new-home builders and subcontractors, as well as owners, managers and builders of multifamily apartment housing. BUILDER and the MULTIFAMILY network of websites, newsletters, events and publications provide balanced, analytical coverage (content) that meets the information and decision-support needs in design, construction, land and real estate strategy, finance, new products, sales and marketing, technology, and business management, as well as the economy and housing policy.

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Residential Remodeling and Distribution

Hanley Wood’s Residential Remodeling Group serves the $315 billion remodeling and home improvement industry and the more than 800,000 businesses providing home improvement services to consumers. The market is driven by the stock of 130 million homes in the U.S. and the need to constantly maintain, improve and upgrade those homes. Core audience segments supported by the Residential Remodeling Group include full-service remodeling firms, specialty contracting firms and retailers.  The group also serves building material dealer and distributor firms supplying products to all segments of the construction industry. 

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Design

The Hanley Wood Design Group services the $622 billion non-residential building market.  The ARCHITECT Media Network is the industry resource for architecture firms engaged in an array of projects including office, retail, residential, multifamily, healthcare, hotel, educational, industrial, and government.  Published monthly, ARCHITECT magazine contains inspirational and informational editorial focused on industry trends, design, technology, local markets, products, culture and business of architecture. Every issue of ARCHITECT is available in a digital version. Readers enjoy - online - the same format as the print magazine. It's quickly accessible, and easy to read.

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Commercial Construction

The Hanley Wood Commercial Construction Group serves the $622 billion U.S. non-residential construction market. Our core audiences are concrete contractors, concrete producers, precast concrete manufacturers, and masonry contractors, which constitute approximately 15% of the total non-residential construction industry.  Many of these sectors of our audience also contribute to the residential construction market and all make decisions on a daily basis about products, tools, and equipment.  In addition, we provide technical and product information to 65,000 public works officials who specify and oversee construction of the over $100 billion non-building public construction market for the state and local governments. 

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Consumer

Hanley Wood’s Consumer Media network reaches customers actively looking to build or remodel their dream home. These consumers are directly engaged in the purchase process and are seeking building partners to make their vision a reality. Research indicates that 90 percent of consumers get involved in selecting building products for their new home or remodeling project.  Our dynamic platform of websites and newsletters directly connects you to this important segment.  

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Pool Group

Hanley Wood’s Pool Group is comprised of the POOL & SPA NEWS and AQUATICS INTERNATIONAL media networks. POOL AND SPA NEWS is the premier information source of hot product news, insightful marketing and management tips, and top-notch design ideas for professionals in the pool and spa industry. POOL & SPA NEWS subscribers are decision-makers – the builders, retailers and service techs that purchase, specify and recommend products. If it matters to aquatics professionals, you’ll find it in the AQUATICS INTERNATIONAL media network. Our coverage and reach are unparalleled, providing industry professionals with in-depth, targeted information about designing, building, maintaining, promoting, managing and outfitting aquatic facilities. Your message reaches important industry professionals who are looking to specify and purchase your products and services. 

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