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6 Ways to Use Embedded Tweets to Help Your Business
Kristi Hines / Social Media Examiner / September 16, 2013
Are you looking for creative ways to embed tweets on your website?
Do you want to show off your customer’s kind words about your business?
Since Twitter allows the ability to embed tweets on websites, people have discovered lots of creative ways to use them.
In this post, I’ll show you six ways to use embedded tweets to enhance your content, drive engagement and establish social proof.
How to Embed a Tweet
From sharing spontaneous customer testimonials to increasing traffic and promoting events, embedded tweets can capitalize on or support engagement with your brand in a number of ways.
Before we get started, let’s quickly review how to embed a tweet on your website.
When you find a tweet you want to embed on your website, hover over that tweet and click on the More link. Then you should see an Embed Tweet option.
When you click on Embed Tweet, you are prompted to copy the sharing code for the tweet.
Copying the embed code for a tweet.
Then you paste the embed code in your website. If your site is on WordPress, use the HTML/Text editor. When you save or publish, you have a live, interactive tweet on your website.
Yes, it’s that simple! Now, let’s look at some ways to use embedded tweets.
Here are some creative applications of embedded tweets:
#1: Build Your Reputation With Customer Testimonials
This is one of my favorite ways to use embedded tweets. For some businesses, it’s tough to get fans to write personal or product recommendations on LinkedIn, send testimonials via email or otherwise profess their respect for a brand in long form. On Twitter, however, you generally find people who will take a quick moment to share their good experiences.