Sylvia Wofford
Hanley Wood Exhibitions
(972) 536-6407

Nashville, TN – September 24, 2013 – CONSTRUCT is pleased to announce Ira Blumenthal will deliver the Keynote presentation titled “Change is Inevitable: Building Your Brand for the Future” at the General Session scheduled for Wednesday, September 25, from 10:00 am-11:30am in Davidson Ballroom A & B.

Ira Blumenthal is the president of CO-OPPORTUNITIES, Inc., an Atlanta-based consulting company that has counseled world-class clients in areas related to branding, strategic alliances, change management, reinvention, customer service and business development.

Ira is a published author, and has also written more than 200 articles. He is a former host of a popular radio talk show, Success Talk. He has been a visiting university professor at the University of Notre Dame and Michigan State University.  Ira was the inaugural Executive-In-Residence at Georgia State University’s School of Hospitality and was also named Executive-In-Residence at Kennesaw State University in 2012.

During this session, he will review the philosophies, strategies, guiding principles and best practices used to create, build, maintain and manage brand success. To encompass a new brand or a new identity, one must also be able to encompass change.  Industries, companies and careers have gone from “distinction” to “extinction” because of their inability to adapt, adjust and master change.  Ira will identify ways to embrace change and capitalize on brand building.

“I’m looking forward to Ira bringing his experience with his customized message for the CONSTRUCT audience.” Cindy Barrand, CONSTRUCT Conference Manager

“We are excited to hear Ira’s discussion on change and how it applies to the commercial construction industry.” Tom Cindric, CONSTRUCT VP

About the Events
CONSTRUCT is your most cost effective strategy for combining educational opportunities with practical, real-world, product and service solutions for your business success.  This event is dedicated to the institutional, industrial and commercial building industry. If you design, build, specify, engineer, renovate or operate in the built environment, this is your event.

CONSTRUCT offers a relevant, accredited education program, an expansive exhibit hall floor filled with the latest services, products and technologies, as well as a myriad of networking opportunities.  In conjunction with the CSI Annual Convention, the event is coupled with technical tours, activities and special events.  CONSTRUCT is the only dedicated national event specifically designed to provide the commercial building team real-world, practical product and education solutions.

CONSTRUCT is produced by Hanley Wood Exhibitions, a division of Hanley Wood, LLC – a premier media and information company.  For additional information about registration call (866) 920-0208 or email   All other questions, contact CONSTRUCT at P.O. Box 612128, Dallas, Texas 75261-2128; call the main show line at (866) 920-0207 or (972) 536-6450; or visit

About the Sponsor
Construction Specifications Institute (CSI) is a national association dedicated to improving the documentation, management and communication of building information as used by the construction community.  CSI accomplishes its mission through the development of construction standards and formats such as MasterFormat and UniFormat; the promulgation of those formats through master guide specifications and building information management (BIM) software; training and certification programs, including the Construction Documents Technology (CDT) and Certified Construction Contract Administrator (CCCA) exams; publication of Construction Specifier magazine; and an ever-expanding membership of decision-makers who identify and specify building product solutions.  CSI members include a cross-section of specifiers, architects, contractors, suppliers and other construction project professionals who are touched by construction documentation.

About Hanley Wood
Hanley Wood, LLC is the premier media, event, information and strategic marketing services company serving the residential, commercial design and construction industries. Through its operating platforms, the company produces award-winning digital and print publications, Newsletters, websites, marquee trade shows and events, Market Intelligence data and strategic marketing solutions. The company also is North America's leading publisher of home plans.