News & Opinions
The latest news and insights from Hanley Wood’s outspoken experts and key thought-leaders throughout the residential and commercial design and construction industry.
Ayaz Nanji / Marketing Profs / August 4, 2014
The 1,115 consumers surveyed ranked website performance (streaming with no buffering, pages that load quickly, etc.) as the most important digital experience by a wide margin—far ahead of having fresh and updated content, delivering a consistent experience on mobile and desktop, and providing personalized content.Read More
Paul Emrath / NAHB / July 8, 2013
A recent NAHB article reports on the top features for an upscale new home. The article is based on a statistical analysis of a long list of (approximately 120) features that home buyers rated on a consistent scale in the survey for What Home Buyers Really Want. The features spanned many aspects of the home, including windows, doors, kitchens, baths, specialty rooms, decorative features, accessibility, energy savings, and type of development in which it’s located
From this list, the statistical analysis grouped together a number of features that tended to be luxury or upscale items—whichRead More