News & Opinions
The latest news and insights from Hanley Wood’s outspoken experts and key thought-leaders throughout the residential and commercial design and construction industry.
Rick Davis / ProSales / July 25, 2013
Your remodeler clients can help you connect with homeowners.
This is the third in a series of columns on upselling and sales techniques by Rick Davis, a trainer in the construction products industry who also writes the Sell Sheet column for ProSales Magazine.
The best salesperson of your products is the person who gains the most trust with the customer. In the case of consumers, that person is the contractor advising them on the remodeling decisions for their home. If you want to gain more sales with consumers, then teach remodeling contractors how to sell your products more effectively.Read More
CBS News / May 19, 2013
Multi-generational homes are becoming more and more common thanks to tough economic times and cultural changes occurring across the country. This CBS News video discusses the benefits to multi-generational living scenarios.
Richard Florida / The Atlantic Cities / May 9, 2013
Homeownership is a vaunted cornerstone of the American Dream. It’s long been viewed as providing a path to financial security and the good life. And it’s often posed as a barometer of the health of the economy writ large. it’s been center stage, after all, in the ongoing conversation about the economic crisis and recovery. The American government has provided substantial incentives to spur homeownership for decades.
But, in recent years, a growing chorus of economists have argued that America may have gone overboard in its pursuit of homeownership. They suggest that highRead More
Duo Dickinson / Houzz / May 1, 2013
After World War II, the Federal Interstate Highway System allowed easy access for millions of families to populate subdivided farmland outside every major city in the United States. Flat, dry land with good soils for structural support and for receiving the new homes’ septic flow were gobbled up by suburban sprawl for a generation.
But for the past 30 years, available homesites within commutable distances from workplaces have often been awkward leftovers. Their property lines have trended away from simple rectangles to some pretty crazy shapes. Steep slopes are often part or all of newRead More
Brian Lego / NAHB / May 1, 2013
The homeownership rate declined slightly during the first quarter of 2013, falling to a seasonally adjusted reading of 65.2%. This marks the lowest reading since the end of 1995 and a 4.2 percentage point drop versus the peak observed in mid-2004. While the homeownership rate is somewhat lower than its 20-year historical average, the rate has not fallen as low as some analysts anticipated, due in part to a sluggish pace of new household formations. In other words, though the numerator (owner-occupied households) has fallen, still-slow growth in the denominator (total occupied households)Read More