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21 Great Content Marketing Tools
Jasmine Henry / Business2Community.com / March 4, 2014
What if a marketer was only as good as their content marketing tools?
There’s actually much more truth to that statement than many of us realize. The brands that succeed at content marketing are those that take an agile stance. Not only should you constantly evaluate and re-evaluate your approach, you should take a long, hard look at how you’re getting there.
While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program.
Much like our recent blog on tools and apps for rapid visual content creation, everything on this list has immense value to offer brands of any size. Here are the very best:
Image credit: evernote
I’m well aware that pretty much every list of content marketing tools ever includes Evernote, but did you know you can use it to record audio and turn it into text? Yes, that’s right – and it’s free. Who knows, perhaps even your most writing-averse colleague could be convinced to blog.
For an explanation of how to accomplish this, check out Here’s How I Wrote this 1,000 Word Blog Post in 10 Minutes.
Image credit: fastco
To be clear, this isn’t a cheap tool. However, it’s part of the genius behind the content marketing at some brands you’ve definitely heard of, like Redbull, General Electric, and Pandora. In a nutshell, it’s a hub for creating socially-relevant content for multiple channels, from Tumblr to WordPress, and keeping everything organized and measured along the way.
There are a few blog title generators out there, but ContentForest’s Title Tool is an excellent sidekick for content calendar creation. All you need to do is add a keyword, and it will suggest relevant and engaging topics to match.
Read the full list of tools from Business 2 Community.